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Driving the Future of IPTV

By June 30, 2021 No Comments

The aim of this report is to analyse the major regulatory parameters related to the development of IPTV. Furthermore, a short overview of traditional broadcast regulation and the development of IPTV technology / market is given. Detailed case studies of IPTV regulation in Korea, China, Australian, and the US are presented to create the basis for identifying the regulatory challenges of IPTV development as broadly as possible. Furthermore, data from Japan, Hongkong and Singapore is included in the analysis. Rapid development of broadband technologies and infrastructures, especially in South East Asia, signals huge potentials for telecommunication operators to include services beyond voice and Internet connectivity in their provisions.Visit here; Danmarks bedste IPTV.

IPTV represents a vital opportunity for the telecommunication operator industry looking to obtain new revenue streams. With the necessary broadband infrastructure in place and availability of new video compression technology, operators have the opportunity to broadcast live TV signals to a television set or a PC via private broadband networks. Asia-Pacific broadband penetration increases promisingly and there are huge opportunities for IPTV in the Asia-Pacific region. However, the business case and the demand aspects remain challenging, especially given the significant investment costs to launch and scale IPTV. The biggest question, however, is: Is the regulatory framework ready for large scale developments of IPTV? An answer to this question is the main objective of this report There are different views about the definition of IPTV.

To broadcasters, IPTV (or Broadband Television) is simply “a new emerging platform for distributing digital television channels to home consumers using a TV screen” 1. IPTV is complementary to existing satellite, cable and terrestrial systems, although in some cases it may become a vigorous competitor to them. To the telecom industry, IPTV is synonymous with a new opportunity to take part in an attractive and dynamic media market. Here, the possibilities are not only connected to the sharing of the current media market, but to the fact that the media market increases in accordance with the invention and development of new technologies. IPTV can replace broadcast TV but the potentials for IPTV goes far beyond traditional linear one-way TV distribution and includes tremendous values by enabling interactivity and on-demand services.

Furthermore, there is an important distinction between using IPTV for the delivery of TV through dedicated/managed broadband networks and delivering WEB TV /Internet TV, i.e., TV over the open internet. There are fundamental differences between these two types of services: Delivering WEB TV or Internet TV is a best effort service, with no guaranteed service quality. Rather than being viewed via a TV screen, it is mainly available on personal computers. Its reach is worldwide (as opposed to the local reach of managed IP platforms). With ever-improving video/audio compression, the Internet network throughput and storage devices, Internet TV is becoming a very serious contender2 , which challenges the traditional TV and IPTV. Presently, however, Internet TV is mainly seen as a complement to mainetream TV broadcast and even to the IPTV services. The media landscape is changing radically. The first wave of changes in broadcasting was the emergence of digital TV. Now we are witnessing the development of a variety of broadcast services, including different mobile broadcast services (DMB in Korea, DVB-H in Europe and the US, and MediaFLO in the US). Interactivity becomes increasingly important and different on-demand and non-linear services become more and more important in the daily life.